Privacy Policy

We collect the following categories of information:

• Contact information you submit: first and last name, email address, mobile phone number, service address, and any project notes.
• Appointment information: the date, time, and type of consultation you book.
• SMS opt-in records: whether you checked the transactional and/or marketing SMS consent boxes, the timestamp of consent, the wording shown at opt-in, and the page URL where consent was given.
• Technical & device information: IP address, browser type, device type, referring URL, pages viewed, and interactions with the site.
• Marketing attribution: campaign parameters such as utm_source, utm_medium, utm_campaign, gclid, and fbclid.

We use the information we collect to:

• Respond to your consultation request and schedule your appointment.
• Send you appointment confirmations, reminders, follow-ups, and project updates by phone, email, and (if you opt in) SMS.
• Provide quotes, proposals, and perform kitchen renovation services you request.
• Measure the performance of our advertising and improve our website and services.
• Comply with legal, tax, and regulatory obligations.

We do not sell your personal information, and we do not use your information for automated decision-making that produces legal or similarly significant effects.

We collect express written consent before sending any text messages. On our booking form we present two separate, unchecked, optional checkboxes: one for transactional messages (appointment reminders, consultation follow-ups, project updates) and one for marketing / promotional messages (offers, seasonal specials, design tips). Neither checkbox is required to book a consultation or to receive our services.

Program name: Royal Edge Contractors SMS. Message frequency: approximately 2–6 messages per month (transactional) and 1–4 messages per month (marketing) — frequency may vary. Message & data rates may apply depending on your mobile carrier and plan. You must be 18 years of age or older to opt in.

Opt-out: Reply STOP to any message to unsubscribe at any time. Help: Reply HELP or contact us at RoyalEdgeContractors@gmail.com or +1 825-435-8833. Carriers are not liable for delayed or undelivered messages.

Mobile information — non-sharing statement: No mobile information, including phone numbers and SMS opt-in consent, will be shared with third parties or affiliates for marketing or promotional purposes. Mobile information is used solely by Royal Edge Contractors and our SMS delivery provider strictly to deliver the messages you have consented to receive. Information sharing to subcontractors that support these services is permitted only to the extent necessary to provide the service, and all such subcontractors are bound by confidentiality obligations.

We and our advertising partners use cookies, pixels, local storage, and similar technologies to remember your preferences, measure site traffic, and understand how visitors interact with our site. These technologies may collect information such as your IP address, browser type, pages viewed, and referral source. You can control cookies through your browser settings, and you can opt out of most third-party advertising cookies through the tools provided by each platform.

We advertise on Meta platforms (Facebook and Instagram) and Google. We may use Meta Pixel, the Meta Conversions API, Google Analytics 4, and Google Ads conversion tracking to measure the performance of our ads, build lookalike audiences, and show relevant ads to people who have visited our website. These providers may collect identifiers, IP addresses, and activity data on our behalf. Their use of information is governed by their own privacy policies. You can manage your ad preferences at facebook.com/adpreferences and adssettings.google.com.

We share information only with the following categories of recipients:

• Our CRM and appointment platform (GoHighLevel / LeadConnector) to manage your consultation.
• Our SMS delivery provider strictly to deliver the messages you have consented to receive.
• Email providers, hosting providers, and analytics providers acting as our processors.
• Advertising platforms (Meta, Google) for measurement and audience-building, only in accordance with their policies.
• Legal or regulatory authorities where required by law.

We never sell, rent, or trade your personal information, and — as noted above — mobile information and SMS opt-in consent are never shared with third parties or affiliates for marketing purposes.

We retain your contact and consultation information for as long as needed to provide services, comply with our legal obligations, resolve disputes, and enforce our agreements — typically up to 7 years after your last interaction with us. SMS opt-in and opt-out records are retained for at least 4 years to demonstrate compliance with A2P messaging regulations. You may request deletion at any time (see User Rights below), subject to legal retention requirements.

We use commercially reasonable administrative, technical, and physical safeguards to protect your information, including encryption in transit (HTTPS/TLS), access controls, least-privilege permissions for our staff and processors, and regular review of our vendors. No method of transmission or storage is 100% secure; if we become aware of a security incident that affects your information, we will notify you and the appropriate authorities as required by applicable law.

Depending on where you live, you may have the following rights regarding your personal information:

• Access — request a copy of the personal information we hold about you.
• Correction — ask us to update inaccurate or incomplete information.
• Deletion — ask us to delete your personal information, subject to legal retention obligations.
• Withdraw consent — withdraw SMS or email consent at any time (reply STOP to SMS or contact us).
• Opt out of advertising — opt out of targeted advertising through the platforms listed above.
• Complaint — file a complaint with the Office of the Privacy Commissioner of Canada or your local data-protection authority.

To exercise any of these rights, email RoyalEdgeContractors@gmail.com. We will respond within 30 days.

This website is not directed to children under 18. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us information, contact us and we will delete it.

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated "Last updated" date. Continued use of the site after changes means you accept the updated policy.

Questions or requests about this Privacy Policy or your personal information: email RoyalEdgeContractors@gmail.com or call +1 825-435-8833. See also our Terms & Conditions.